Webflow

Staff Product Manager, Growth

1 month ago

Job Description

We are seeking an experienced Staff Product Manager to join our growing team. You will partner closely with senior leadership across product, marketing, and sales to create best-in-class experiences that help users discover and derive value from Webflowโ€™s products. The ideal candidate is excited to dig into data, design and run A/B tests, think holistically about the user lifecycle, and build a culture of growth across the company.

About the role 

  • Location: Remote-first (United States; BC & ON, Canada) 
  • Full-time 
  • Exempt status (Relevant to US only)
  • The cash compensation for this role is tailored to align with the cost of labor in different geographic markets. We've structured the base pay ranges for this role into zones for our geographic markets, and the specific base pay within the range will be determined by the candidateโ€™s geographic location, job-related experience, knowledge, qualifications, and skills. 
    • United States (all figures cited below in USD and pertain to workers in the United States) 
      • Zone A: $191,600 - $237,600
      • Zone B: $180,100 - $223,400
      • Zone C: $168,600 - $209,100 
    • Canada (All figures cited below in CAD and pertain to workers in ON & BC, Canada) 
      • $217,000 - $270,200
  • Please visit our Careers page for more information on which locations are included in each of our geographic pay zones. However, please confirm the zone for your specific location with your recruiter.
  • Reporting to the Director of Product, Grow & Extend

As a Staff Product Manager, you will โ€ฆ 

  • Partner with senior leadership to advance the vision, strategy, and execution of Webflowโ€™s self-serve and enterprise businesses.
  • Define the product roadmap and strategy for improving activation. 
  • Collaborate with cross-functional partners, including design, engineering, user research, data science, and education, and community teams to identify and define features and experiences that customer activation.
  • Conduct research and data analysis to understand user needs, pain points, and behaviors.
  • Prioritize product backlog and manage roadmap based on strategic priorities, user needs, and market trends.
  • Define, track, and analyze key product metrics to inform decision-making and measure success.
  • Work with cross-functional partners to refine and advance team processes, rituals, tools, and KPIs 
  • Collaborate on go-to-market strategies for product features and updates, working in close collaboration with our product marketing team.

In addition to the responsibilities outlined above, at Webflow we will support you in identifying where your interests and development opportunities lie and we'll help you incorporate them into your role.

About you 

Youโ€™ll thrive as a Staff Product Manager if you:

  • Have 7-10+ years of experience in product management with 3+ years of experience in growth and activation.
  • Have strong stakeholder management experience leading products that support multiple customer personas.
  • Have excellent problem-solving skills, with a creative and analytical mindset.
  • Enjoy digging into the data and translating complex models into actionable insights.
  • Posses a 'test and learn' mentality and are comfortable working in a fast-paced, dynamic, and evolving environment.
  • Can balance big-picture thinking with deep-dive analysis and attention to detail.
  • Have excellent leadership skills, with the ability to inspire and motivate a team towards achieving a common goal.
  • Are deeply empathetic and passionate about understanding user needs and transforming them into tangible product features.
  • Have experience with Webflow and other web design and development tools.

Even if you donโ€™t meet 100% of the above qualifications, you should still seriously consider applying. Research shows that you may still be considered for a role if you meet just half of the requirements.


About Webflow

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Webflow is the leading visual development platform for building powerful websites without writing code. By combining modern web development technologies into one platform, Webflow enables people to build websites visually, saving engineering time, while clean code seamlessly generates in the background. From independent designers and creative agencies to Fortune 500 companies, millions worldwide use Webflow to be more nimble, creative, and collaborative. Itโ€™s the web, made better.

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